Additional Demographic Data

Races Watched on Television Purchased in Past Year
None 10% Motor Oil 88%
One 16% Oil/Air Filters 85%
Two 18% Auto Accessories 72%
Three 15% Auto Parts 71%
Four 7% Hand Tools 69%
Five or More 34% Spark Plugs 68%
Power Tools 55%
Credit Cards Owned & Used Oil Change Service 53%
VISA 85% Express Package Service 47%
MasterCard 66% Rental Vehicles 37%
Pre-Paid Phone Card 56% Financial Planning 26%
Discover 37%
American Express 27%
Gasoline 25% Purchased in Past 3 Years
Tires 81%
Purchased in Past Month Video Equipment 79%
Soft Drinks 86% Stereo Equipment 78%
Photo Film 78% Home Computer 67%
Domestic Beer 72% Color Television 63%
Batteries 70% Domestic Auto 57%
Pain Relievers 68% Camera 52%
Coffee 65% Major Appliance 51%
Candy 62% Domestic Truck 37%
Chewing Gum 59% Import Auto 31%
Thirst Quenchers 57% Recreation Vehicle 29%
Wine 56% Motorcycle 17%
Vitamins 55% Radar Detector 15%
Imported Beer 51% Import Truck 12%
Wine Coolers 40%
Cigarettes 31%

 

 

Data was collected by the Department of Business and Geography at Eastern Oregon University. Due to the opportunity for multiple answers of the questions on this page, the sum of the responses may not total 100%.